Hats Off worked with Stok.ly, a Cloud ERP system designed to help businesses manage inventory, orders and warehouses more efficiently. The focus was to drive website traffic and get their brand in front of the right people – all with the goal of generating leads. This meant writing blogs, LinkedIn articles and white papers to show their expertise and keep potential customers interested.
Regular updates on their website and LinkedIn made sure they stayed visible and relevant in the ERP market.
On top of that, Hats Off managed LinkedIn Sales Navigator to connect with key prospects and ran targeted LinkedIn and Google Ad campaigns to reach decision makers. Google Analytics helped track what was working, fine tune content and improve ad performance.
Email campaigns kept leads engaged and informed about Stok.ly’s solutions. Plus, all the creative artwork for ads, articles and campaigns was designed to stand out and reinforce their brand.
The whole strategy worked together to build awareness, drive engagement and turn interest into real business opportunities.